Wire*—As part of its ongoing coronavirus relief efforts, the Arizona Cox Media team, the advertising division of Cox Communications is offering local restaurants free television advertising to assure patrons that they are open for takeout and delivery services and share their new hours of operation.
More than 260 local Arizona restaurants are already taking advantage of this offer, with presence in ads similar to this that is running today. Restaurant groups, such as the Arizona Restaurant Association, are also using this opportunity to launch and promote creative Take Out campaigns that benefit the broader food community.
“At this difficult time for our restaurant and so many friends, we know keeping our business top of mind will help us get through this challenging time,” said Brad Danler, General Manager, The Henry. “Thanks to our Cox media partners support, we have been able to do what we do best, feed people, through a new to-go program for our neighbors.”
To take advantage of the Cox Media offer, restaurant owners should email MarketingInsights@CoxMedia.com and include the name and location of their establishment.
“In addition to providing an essential service for so many people, local restaurants also deliver welcome comfort and variety to people,” said Rich Barone, Arizona vice president, Cox Media. “Local restaurants are such an important part of our communities and we are committed to helping connect with customers during this challenging time.”
“During these unfortunate and trying times you realize who is a true friend and partner, for Arizona’s restaurant industry there is no question about Cox Media being our tremendous friend and partner. The Arizona Restaurant Association and industry will long remember and be grateful for the generosity and support of the entire Cox Media family.” Steve Chucri, President and CEO, Arizona Restaurant Association.
Cox is also joining with other Internet & Television Association (NCTA) members to provide $100 million in public service advertising through June to help educate consumers on the pandemic and prevent the spread of the virus.
Previously announced Cox support for the pandemic includes temporarily increasing customer internet speeds and lowering prices on entry tiers, suspending data usage overage fees and offering sixty days free broadband for low-income students who aren’t already connected via Cox’s Connect2Compete program.
For more information on Cox’s coronavirus relief efforts, visit cox.com.
*DPJ’s Wire series delivers news and information straight from trusted sources without translation.