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Fair Trade Cafe (FTC) has announced the launch of their “Giving Tuesday” initiative in support of local non-profit organizations. The new initiative will let customers vote for their favorite non-profit organizations with any purchase at their Roosevelt Row location. The non-profit organizations with the most votes at the end of the day will be awarded with 10 percent of the day’s total sales.

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“People and the community empowers my passion,” said Stephanie Vasquez, owner of Fair Trade Cafe. “This new exciting initiative is a way for FTC customers to support a local business and impact a local non-profit.” “It’s more important than ever to support our non-profits that are doing amazing work in our communities throughout the valley.” “I’m deeply proud of what we’ve been able to do together over the years and what we continue to do as we move forward.”

Fair Trade Cafe represents love for the community and often hosts and supports grassroots events. In addition, owner Stephanie Vasquez is a fan of supporting local small businesses in the Valley by purchasing locally sourced coffees, teas, flowers, essential oils and printing materials which are all used in the cafes.

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With over 600 total votes cast throughout the day, last month’s non-profit organization winner was SheLEADS. SheLEADS is a professional development and skills training workshop series for high-impact women invested in career success, community and each other.

Voting in the cafe will take place every third Tuesday of each month. The next round of voting will take place on Tuesday, April 18 at the Roosevelt Row location.

Images courtesy of Fair Trade Cafe.