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Police, firefighters and emergency medical technicians rush to Hard Rock Cafe Phoenix! On Saturday, June 14, 2014, Hard Rock will celebrate its birthday with the Burger Badge Bash, honoring Phoenix’s community heroes with a world-famous Hard Rock Legendary Burger for just the flash of a badge and “71” cents, which commemorates the year Hard Rock Cafe was founded.

In 1971, two music-loving Americans founded the first Hard Rock Cafe in an old Rolls Royce showroom in London, and an icon was born. More than four decades later, Hard Rock celebrates its birthday by paying homage to the brand’s core mantra “Love all – Serve All.” Hard Rock’s Burger Badge Bash offers a discount to community servants, including police, firefighters and emergency medical technicians, in recognition of their dedication and service to the community.*

In addition to the special price of Legendary Burgers for badge holders, Hard Rock Cafe Phoenix will celebrate with Hard Rock’s Guns & Hoses Legendary Burger Eating Contest, which pit members of Phoenix’s police and fire departments against each other to determine which department reigns supreme.

What: Hard Rock Cafe Phoenix Hosts Burger Badge Bash

When: Saturday, June 14, 2014
11:00 a.m. Doors open
2:00 p.m. Guns & Hoses Legendary Burger Eating Contest begins

Where: Hard Rock Cafe Phoenix
3 South 2nd Street, Phoenix, AZ

Burger Badge Bash
*To receive a special-priced Legendary Burger on June 14, Police, Firefighters, and EMT civil servants must present proper identification and badge stating their eligible status. The offer is valid only for dining-in at participating Hard Rock Cafe locations, limited to one item per person and restrictions apply.

Photos courtesy of Hard Rock International.