Over 1 million people came to Verizon’s Super Bowl Central, the 12-block fun and entertainment zone in downtown Phoenix during the 5 days around Super Bowl XLIX.
Verizon’s Super Bowl Central launches tonight, with Arizona native and Grammy nominee Jordin Sparks serving as Grand Marshall for the Opening Ceremony.
Downtown Phoenix’s Verizon Super Bowl Central will be the hub of fan, media and sponsor activity from January 28 through February 1, 2015.